From a commercial site owner's perspective, the checkout
is the most rewarding of all site pages. It's the
reason the site was built - to generate sales. Smooth,
hassle-free transactions.
Unfortunately seven out of ten visitors who place
an item in their carts never complete the sale. Many
times, the problem lies in the site's checkout - its
look, feel, security and most importantly, its ease
of use.
Your web designer and host should offer a tool box
of checkout solutions free, or at preferential pricing.
Your web host should also provide the server security
you want and need.