While many people throughout the United
States and the world continue to use traditional offline
methods for advertising there business, there has certainly
been an influx and surge of internet marketers that
use social networking and social bookmarking methods
in order to get free advertising for their websites
and other businesses. The online world has truly become
a breeding ground for many people competing over the
free advertising that results from adding your bookmarks
to social bookmarking websites, like Digg, blinklist,
CiteULike, as well as many others. For businesses, these
free services really mean that they are able to obtain
more customers and clients in a quicker way than before.
No longer do the traditional methods of offline marketing
need to come into play because not only are millions
of consumers already acclimated to the internet, but
these social bookmarking organizations have really taken
hold of the internet by storm.
How Businesses can Take Advantage
If you own an online business and are having trouble
receiving visitors and traffic to your business website
then you may want to consider using one of these online
methods to advertise your services. For example, social
bookmarking websites exist so that other people and
consumers throughout the internet can know what you're
doing! What better way to get them to know what you’re
doing then to bookmark your website that sells your
services? Many businesses have already started to
take advantage, but all they need to do is sign up
with these social bookmarking websites if they are
not already signed up!
However, the internet has not yet seen a social bookmarking
site that is strictly devoted to new businesses, although
I'm sure that those types of websites are not far
off in the distance. If you have tried social bookmarking
before and did not get the hang of it there is virtually
nothing from stopping you. After you have put your
business website on one of the popular social bookmarking
websites than all you have to do is wait for the bookmark
to take effect. If no one visits your site in a few
hours or a day then there are still no worries because
social bookmarking websites, like del.icio.us have
a section for the "least popular" categories
and websites. So if you're website doesn't make it
to the top of the list then you may just have to wait
until consumers look at the bottom of the list to
see your business on social bookmarking websites!
Bookmarking your Bookmark!
Another great thing about using social bookmarking
websites for your business is the fact that you can
bookmark something over and over again. For example,
if you have just bookmarked your website or ecommerce
store at Digg.com and need other social bookmarking
sites to have your bookmark as well, the process is
as easy as 1-2-3 to get them listed. Of course you
have to set up your account at the different social
bookmarking websites, but after you do that you are
ready to start bookmarking! What you can do is actually
bookmark the actual bookmarking website that has your
business listed. For example, if you have already
bookmarked your website with Digg.com then you can
simply add the Digg.com page to your del.icio.us account!
Using Social Bookmarking in the Office!
If you simply are not getting enough traffic to your
business website after you bookmark your website (even
though that's highly unlikely!) then all you have
to do is turn your office "on" to social
bookmarking as well. For examples, if you have employees
then the best thing to do would be to ask them to
sign up with Digg.com and other social book marking
websites in order to gain Diggs and other votes of
popularity on other networks. Of course, this is a
great way to get your popularity in the air if you
are a new business! Additionally, however, you can
also tell your business colleagues to also bookmark
your site so that it will be seen by lots of people!
One thing is definitely for sure, though, and that
is that millions of internet users do use these social
networking websites on a daily basis so chances are
high that your business or other organization will
benefit greatly from having exposure to some of these
social bookmarks! These methods should be given a
chance because they will not only increase exposure
to the online world for your business, but more than
likely obtain for you more sales and clients, too!