As we have mentioned previously, domain names are
no longer restricted to 23 characters and can go up
to 67 characters long with the extension. In short,
you can now get longer domain names that were previously
unavailable. You can also get domains that include
a great many keywords. Including keywords in your
domain can significantly improve your rankings on
many major search engines.
If you would like more information on this go to:
http://www.accurateonline.com/register-domain-names.htm
Over the past few weeks we have received some specific
questions we'd like to answer regarding these longer
domains:
"Are longer domains better than shorter
domains?"
For your main Web site, a short domain name that
is easy to remember and spell is best. However, something
too short that uses abbreviations may be hard to remember.
Try to find a happy medium, especially for TV, radio,
or standard print advertising. Evidence shows that
buying a close variation of your domain name is also
beneficial. Even misspellings of your chosen name
will help to catch those who don't type it in their
browsers properly.
Search engines prefer domains that include the keyword
that is being searched, and with this in mind, you
should include a wider array of keywords in the new
longer format. This will make it easier to improve
your rankings.
If shorter domains are better for humans and search
engines prefer longer domains, what route should I
take?
Advertise your shorter domain but submit your long
domains to the search engines. Most hosting services
will permit several domains to point to the same Web
site. Most of the time this is a free service or can
be purchased for a small fee. There's no time like
the present to take advantage of this new development.
To register extended character domains go to:
http://www.domain-names-registration.com